
Bring innovation into your everyday life with BTicino, now recognised as one of the iconic brands at Identitalia - The Iconic Italian Brands. From 27 September 2025 to 15 February 2026, the M9 – Museum of the 20th Century in Venice Mestre (Italy) will host this unique exhibition, organised by the Ministry of Enterprises and Made in Italy together with Unioncamere. Identitalia celebrates the brands that have shaped Italy’s industrial and cultural identity, offering visitors an inspiring journey through design, creativity, and technological evolution.
At BTicino, we believe that smart solutions and elegant design can transform your home into a space of comfort, style, and well-being. Our participation in Identitalia is a tribute to our ongoing commitment to quality and innovation, values that have made Made in Italy a global benchmark. Join us in exploring the stories behind the brands that make everyday life more beautiful and connected.